In April 2009, FRiENDi mobile was launched as the first mobile re-seller (Mobile Virtual Network Operator) in Oman as well as in the region. Today, it is the 3rd largest mobile service provider in Oman which offers an outstanding value for money to its customers.

The FRiENDi mobile purpose is honourable and is aiming to empower it's users to stay connected to their circle locally and globally.